Stoke City's Icelandic owners have put their shares in the club up for sale.
Reykjavik-based Stoke Holdings have had a majority 60% stake in the club since November 1999 but say selling up could take more than a year to complete.
Earlier this week, the consortium's chairman Magnus Kristinsson said he would not give the club any money while Tony Pulis was still Potters boss.
But club chairman Gunnar Gislason said on Thursday: "Tony will continue to have the full support of directors."
He added: "Stoke Holding have indicated that potential buyers must exhibit the financial strength to continue to improve the club.
"Stoke Holding will continue to financially support the club until a sale has been completed, a process which will take a number of months and even go beyond the end of next season."