FOOTBALL SURVEY - MANCHESTER UNITED AND VODAFONE

ss3627 · Posted: Tue Nov 29, 2005 9:58 pm

Hello dear Red Devils:

My name is Patrick Hardy and i´m a student at the University of Maastricht in the Netherlands. At the moment i´m doing research for my master thesis on the brand equity effects of football sponsorship by Vodafone, the current shirt sponsor of Manchester United.

Through the link below, i´s like to kindly invite you to fill out a self administered questionnaire. It should take a maximum of 15 minutes of your time.

http://express.perseus.com/perseus/surveys/1734848031/40d12134.htm

This e-mail is initially addressed to Man U fan club secretaries all over the UK and the world. I´d like to ask if this survey could be forwarded to your membership lists. I stress the point that the responses will be kept confidential and will be by no means used for any other purpose other than academic research.

Let it be noted that this study is intended for VODAFONE CUSTOMERS ONLY! If you are not one, nevertheless, i kindly ask you to forward this e-mail to other people within your e-mail list.

I´d like to thank you in advance and i hope that filling out the questionnaire will be as much as fun as it is valuable to my research.

Regards,

Patrick Hardy
University of Maastricht
Masters Student - International Business Studies
email: pc.hardy@student.unimaas.nl